Lidl is the leading Spanish retailer when it comes to the sale of organic products, with a market share of 16.5%, as confirmed by the company's Public Relations Manager Arantxa Conde. According to data supplied by the consulting firm Kantar, the second place in the ranking of biggest organic product traders is for Carrefour, with a share of 14.7%, followed by Aldi, with 12.4%.
Currently, Lidl markets 150 different products under the organic BIO Organic range. Yogurts, oat milk and eggs are the best-selling ones.
“In a Lidl supermarket, you can buy the necessary ingredients to prepare five fully organic meals for only 8 Euro. This is 7% cheaper than if purchased in a store of our most immediate competitor, and up to 30% cheaper if purchased in specialized chains,” says Conde.
Also worthy of note is that Lidl buys 46,800 tons of organic fruits and vegetables from Spanish producers, which is 9% of the country's entire production. "We are the chain that buys the most organic fruit and vegetables in Spain, and out of that whole volume, we export 89% to the other countries in which we are present," says the head of Public Relations.
The organic market reached a turnover of 385 million Euro in Spain during 2018, which entails a growth of 16.6% over the previous year. Six out of ten Spanish households already consume organic products and, on average, they buy organic products eight times a year,