Podberry wins first major supermarket listing

The Podberry brand has secured its first major listing with a supermarket in the UK, in a move that will see it being stocked at Morrisons.

From 19 August 2019, Podberry’s pea snacks will be available initially in 28 of Morrisons’ Scottish stores in 20g single-serve packs. The listing covers two flavours – Sea Salt & Balsamic Vinegar, and Sweet Chilli. Podberry said it is the UK’s first freeze-dried seasoned snack product made with Scottish-grown produce.

Geoff Bruce, Director of Podberry, said: “We are delighted to gain this Morrisons listing. It makes getting our products into the hands of consumers across Scotland so much easier. This listing in Scotland is a brilliant first step, and it’s great to have a presence in the country from which we have grown. We hope this is the first of many supermarket listings and that soon Podberry will be a recognised and enjoyed product across the UK and beyond”.

Source: www.kamcity.com


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