India can expect a larger crop of apples this season. Last year the volumes were significantly less, so the current predictions are peaking the interest of potential buyers. One Indian trader has its priority on the apples from his own orchards, but always enriches his stock with apples from abroad.
The apple season in India is underway and the expectations are that the volumes will be higher than last year. Mr Kamaruddeen, Managing Director of Aeden Fruits International, is excited for the season: “Thanks to the larger production of apples in India this season, we’ve noticed an increase in the number of buyers for the apples as well. The Indian market demands good quality products for an economic price, rather than the apples that can be found in on the higher side of the price scale. Last year the apples from Poland were definitely the best sellers in our opinion. Despite unfavorable climatic conditions and quality issues we succeeded in making the best quality apples from Poland available to our customers, which gave us immense satisfaction. It’s a sign we’re doing our job well. For this season we expect to import about 500 containers, which fills us with excitement and hope for the season.”
“We have encountered a lot of challenges to get where we are today, though,” says Kamaruddeen. “Filtering genuine suppliers in the global market can be difficult. Just as figuring out which countries are the best to do business with. It took us a lot of visits to quite a few countries to visually observe and study the quality and availability of the produce during each season. At the same time we have to ensure that whatever we import can be sold within a price range that is acceptable to our local consumers.”
A while ago Aeden Fruits introduced Greek apples to the Indian market. That relationship is still quite healthy, however the trading company is always looking for new interesting markets. “Markets like Germany, Azerbaijan, Macedonia and others seems fascinating for us to enter. So we try to tie the business knots wherever we can, and for most cases we’re not that far away. No matter what apples from around the world are available though, if there are Indian apples in stock these will always be more popular than those we have to import.” Mr Kamaruddeen concludes.