A hailstorm of rare violence hit the Rhône-Alpes Region on Saturday June 15 in the early afternoon. Coming from Ardèche, it crossed the Rhône Valley and the North of the Drôme from West to East, to go up through the Isère Valley.
Very large hail caused impressive damage to orchards, destroying the entire production and sometimes the orchards in their path, a strip 15 to 25 kilometres wide. Many municipalities are affected: La Roche de Glun, Saint Donat, Châteauneuf sur Isère, Brun, Granges les Beaumont...
Out of the 16 companies in our collective were affected, losses are estimated at 13,000 tonnes of apricots and 3,000 tonnes of peaches.
In apricots, in this area considered one of the most important in France, the destroyed potential is therefore nearly 25%. These losses represent 16% of the national potential of the AOP.
A balanced market
This climatic accident has been occurring in a balanced market since last weekend. With the almost generalised shift between Spain and France and the significant improvement in the weather, the French apricot market has stabilised.
Several French retail chains have indicated their intention to support production; it will now be necessary to study the operating methods that will be able to enhance the value of French apricots in all forms.
For more information:
Peaches and apricots from France
Magali Roux - Marketing Manager
Phone: +33 4 66 84 84 12 12 12
Cell: +33 6 48 48 27 27 68 42
marketing@aop-pechesabricots-france.com
Raphaël Martinez - Director
Tel: +33 4 66 84 84 12 12
Cell: +33 6 09 98 38 09
direction@aop-pechesabricots-france.com
Marie-José Étienne - Quality manager
Phone: +33 4 66 84 84 12 12
Cell: +33 7 86 00 65 32
technique@aop-pechesabricots-france.com
www.pechesetabricotsdefrance.fr