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France: “The Cavaillon melon is finally here”

“This year, we started the season of the greenhouse Cavaillon melon on the 20th of May,” explains Christine, of Ets Tonfoni & Cie. “The cool nights in the month of April caused a slight delay, but the quality of the product is more than satisfactory. The rooting went well during planting, which gives sweet fruits of a decent caliber. We should start with the open field by mid-June in the plains, and then the hills in July to end the season in September. For the moment, the market is not very loaded with French melons and the demand is present.”

In 2018, the company sold 300 tons of Cavaillon melons, in addition to its own brands, Tranche de Miel and Signature. “The marketing team has done a lot of work to make known to our clients the potential of the Melon de Cavaillon range, hoping to double this year’s sales volumes.”

Christine Taillier and Julie Julien - hostesses of the Cavaillon melon at MedFEL

About Ets Tonfoni & Cie
Created in 1958, Ets Tonfoni & Cie has specialized in the Cavaillon melon. “We are really at the heart of an exceptional terroir. The company’s notoriety was established around the quality of its products and its ‘artisanal’ know-how in the selection of its melon,” explains Christine.

As for the Cavaillon Melon Union, it exists since 2004. “We were among the first members, and other shippers and producers gradually joined the group. We are currently 10 marketers with the common idea to make known and best promote the Cavaillon melon.”

For more information:   
Christine Taillier
Ets Tonfoni & Cie               
ZAC su Pont
13750 Plan d'Orgon  
Phone: +33 (0)4 9073 11 63
commercial.tonfoni@gmail.com  

 

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