The price of red dates shows a regular, seasonal fluctuation, with the highest prices in the first quarter of the year, then a slight decline during the second quarter, reaching a low point in the third quarter when the fruit market enters peak retail season. The price then gradually recovers until various red date varieties enter the market in large volumes in December. The price then reaches another low point. Afterwards, in the first quarter of the subsequent year, the price climbs again. In other words, the price is high in spring and winter, but low in summer and autumn.
The main reason for this development is abundant market supply of seasonal fruits in summer and autumn. Red dates have a lot of competition from other fruits. Consumers lean towards fresh seasonal fruits and the sales volume of red dates declines. The price consequently falls as well. However, red dates are rich in nutrients and demand is therefore quite high during winter and in spring. The consumption also grows during holidays such as Dragon Boat Festival [June 7th, 2019], Mid-Autumn Festival [September 13th, 2019], and Spring Festival [February 5th, 2019].