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IG International:

Bringing blueberries to the Indian market

IG International, one of India’s importer of fresh fruits, is presently bringing different varieties of blueberries to the metro cities for its urban Indian consumers. Adding yet another name to its diverse range of high-quality exotic fruit offerings, IG International is importing around 130 MT of this sweet and nutritious fruit for consumption majorly in Delhi, Mumbai, Bangalore, and Ahmedabad, among other cities. Owing to its very many health benefits and an increase in awareness about the same, an increase in consumption and subsequent sales of blueberries has been observed by the company among the urban metro population.

Blueberries, often referred to as the ‘king of antioxidant fruits’, are low on calories and high on nutrients. Labeled a ‘superfood’ by many, this fruit is tasty, convenient and incredibly good for health. Among the several benefits that this fruit brings about, blueberries may help reduce muscle damage, lower blood pressure, prevent heart diseases, maintain brain function, combat UTIs, protect cholesterol, and have anti-diabetic effects. Being imported in varieties of Semana, Jewel, Star, Ventura, Emerald, Legacy, Duke, and Brightwell etc. by IG International, these blueberries are being sold at INR 2000 per kg.

“Blueberries are incredibly healthy and help boost one’s heart and brain functions, among numerous other nutritious benefits. Moreover, they are colourful and sweet along with being healthy, thereby earning a place in the hearts of our consumers. Considering the increase in sales of this batch of import, we at IG International are certain that this fruit’s healthy and sweet nature will continue to appeal to taste buds of our urban Indian audience.”

IG International imports 32 global varieties of fruits to India from across 22 countries. It uses its outstanding pan-India distribution network to cater to multiple cities including Mumbai, Bangalore, Delhi, Ahmedabad, Chennai, Pune, Ludhiana, Jalandhar, Hyderabad, Lucknow, Kolkata, Cochin, Patna, and Nagpur. The company also has global offices in Belgium, Czech Republic, Hong Kong, China, and the US.

For more information:
Shubha Wadhawan
IG International Pvt. Ltd.
Mobile: +91 9899487775
Tel: +91 22-66272016
Email: shubhawadhawan@iginternational.net
www.iginternational.net

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