For the next Fruit Logistica show, and to affirm its commitment to new virtuous approaches (IFS Broker and Zero Pesticide Residue), Primland is reviewing its sustainable development policy within its own organisation and partnering cooperatives.
A union of cooperatives playing a social and economic role in kiwi production
Primland sells the produce of four cooperatives grouped together under the name Alliance Kiwi France (AKF). Each of the cooperatives is located in their production area, in close proximity to growers. They are all situated in the south of France.
Since its creation in 2003, this union has been undergoing steady and strong growth, and has become the leading French operator in kiwi production and marketing. Its sustainability and growth is based on:
- Strong social values with respect to its growers, such as solidarity, democracy, equality, fairness, transparency and proximity, which guarantee them the opportunity to work in the best conditions;
- Quality, Health, Safety and Environment standards and environmentally-friendly best practices in production to obtain optimal quality of the kiwi fruit in orchards, as well as the adaptation and optimisation of its structure;
Conscious of the importance of the environment in their activity, growers are working, on a daily basis, towards the sustainable management of natural resources.
A global approach to reduce its impact on the environment
Developing quality approaches with environmental aspects on farms, such as Global GAP, Organic Farming and HVE (High Environmental Value):
- Reasoned use of fertilisers,
- Control of phytosanitary products and training for growers to reduce the use of such products
- Water intake management and monitoring using connected probes
- Waste sorting and recycling
Setting up energy-saving and recycling systems in its packing houses:
- Cold production using air-cooling towers to limit the amount of refrigerants on-site,
- Installation of an energy meter on the transformer,
- Installation of sensors and variators on the evaporators in cold rooms to limit electricity consumption,
- Use of heat from compressors to defrost cold rooms, energy saving certification for new installations
- Indicator monitoring: water, waste and energy
- Sorting of waste, recycling by approved provider, and recovery (methanation, composting, and circular economy)
Two new certifications that strengthen the company’s responsible positioning
Having obtained this certification in 2018, Primland has been able to guarantee customers control of its products in terms of food safety, at all stages of trading in France and particularly abroad.
Zero Pesticide Residue
Primland joined the ‘Nouveaux Champs’ collective in 2018. In 2019, the first four-fruit trays (45,000 productions) will be sold in France featuring the “ZRP” (Zero Pesticide Residue) sticker.
Primland : Key figures
- Primland is a simplified joint-stock company created in 1995
- Consolidated turnover in 2018: 35 million euros
- More than 20,000 tonnes of fruit sold in 2018
- Five subsidiaries abroad: Chile, Ukraine, Portugal, Spain and Canada
- Activity in 39 countries
- 359 customers
- 50% of its turnover comes from exportation
- Primland sells the produce of four cooperatives grouped together under the name Alliance Kiwi France (AKF)
- The President of Primland is François Lafitte, its General Manager is Jean-Baptiste Pinel.