Tasteful Selections®, in partnership with RPE Inc., is launching their Small-Bite Campaign. This following the comprehensive rebrand of their full line of bite-size potatoes.
Over the course of the next 12 months, Tasteful Selections is encouraging people to follow them to find recipes, tips, and prizes.
“Our small, bite-size potatoes offer endless opportunities for the at home cook,” said RPE President Russell Wysocki. “Ready to inspire or compliment your mealtime creations, Tasteful Selections potatoes continually deliver great taste in a small bite.”
With wellness in mind, the company said it has launched the first of six themes in the Small-Bite Campaign. “Wellness in a small bite.” The aim is to provide consumers with the inspiration and prizes to help eat and be well. Prizes include a Fitbit® – Flex, yoga mat, gym bag, water bottle, and free potatoes.
“Providing a nutritional treat with consistent cook times and great flavor, Tasteful Selections potatoes are the perfect addition to the diets of those wanting to be well in the New Year,” said RPE Marketing Director Tim Huffcutt. “We are excited to offer wellness prizes and fresh recipes to help our consumers have a prosperous 2019.”