In Peru, potatoes are a product with high potential; however, not enough efforts have been made to allow the growers to receive a higher price for their productions.
In this regard, the executive director of the Center for Productive Innovation and Technology Transfer for Potatoes and other Andean Crops (CITE Papa), Celfia Obregón Ramírez, said that the biggest challenge with this food is to give it added value and industrialize it, as well as becoming competitive in the market.
Regarding industrialization, she said that the goal is for producers to form (or join) organizations, so that they can access the market with their potatoes in better conditions. She explained that selecting the potato, washing it and packing it inside a mesh adds value to the tuber.
Collective trademarks, designations of origin and development of derivative products
Celfia Obregón said that another pending task is the development of collective brands and designations of origin, as well as the development of derived products (such as potato vodka or craft beers).
In this regard, she highlighted the wide range of vodkas and beers that could be made with the potato varieties that exist in our country. Moreover, she highlighted the biodegradable containers (bags) that are developed from potato starch, which could be an important niche for domestic potatoes, which have a high starch content.
The executive director of Cite Papa also said that an important factor contributing to the tuber's development is the availability of high quality seeds, so the work of those devoted to their reproduction should be strengthened.