Considering that the FLIA 2018 awards are assigned based on the votes expressed by Fruit Logistica visitors, the fact that a coconut-based snack won the first place is indicative of what people prefer compared with other innovative products.
The tendency to prefer practicality is no news: Italy, for example, was among the first countries to develop the so-called fresh-cut products, which have proven very popular over the past few decades.
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To understand just how much the fresh-cut, snack and ready-to-eat fruit segment is growing, FreshPlaza has created a photogallery with all the products on display in Berlin.
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There were a lot of interesting solutions developed by evolved suppliers as well as by countries that could be considered less evolved in this segment but which are actually following consumer trends (click here for the photo gallery).