Nevertheless, calibres have not only been affected in Spain but also in Morocco, its main competitor, (especially for clementines) will supply large volumes of fruit of even smaller calibres, something which, according to Alejandro Peiró, will lead to lower prices for Moroccan citrus, which will make competition with Spain in Eastern Europe much more difficult.
Furthermore, Alejandro points out that citrus consumption and demand this year continues to be a falling trend, not just because cold temperatures which are crucial to motivate consumption, seem to take longer and longer to arrive, but also due to the greater supply of other fruits, like kakis, which have managed to take a significant share of the market as an alternative to citrus. "Consumers have now a wider choice of products and due to the financial crisis, they have less spending power; something which is also starting to affect consumers in Central and Northern Europe."
With Germany, Austria and Switzerland as its most important markets, Peiró Camaró makes the difference by offering a truly personalised packaging service, using a wide range of packaging formats, from nets, trays and wooden, cardboard and plastic boxes, to Girsak, D-Pack and Green Boxes, bearing its most recognised brand, MEINE SÜSSE, used mostly in Germany, and other brands like PEICA or BONJOUR.
For more information:
Alejandro Peiró
Peiró Camaró
Polígono Cotes B. C/ Aiguaders, 6/10
Algemesí. Valencia. Spain
Tel:+ 34 96 244 83 26
info@peirocamaro.es
www.peirocamaro.es