Canada: A fresh new name and website for Sliced FC

Sliced FC Ltd. is proud to announce their new name and brand identity effective October 1st, 2013. Sliced FC was previously known as Fresh Direct Foods 2010 Ltd. The new name reflects the significant expansion and modernization of business activities, including two new state of the art fresh cut facilities in Winnipeg and Calgary, Canada. Sliced FC’s name change and branding is a critical component of the messaging to its customers and speaks directly to the progress and passion for delivering on Big Taste.

The company will continue to operate in its current structure with un-changed contacts. At the same time, email addresses will change to first_name@slicedfc.com
to reflect and strengthen the Sliced FC brand.

Sliced FC is also excited to introduce a new website www.slicedfc.com. Please visit the site and watch for exciting updates. ‘We look forward to continuing to work with our existing customers and trust that current and new customers are as excited as we are for continued growth and diversity in service,’ commented Jarrett Little, President Sliced FC.

For more information:
Devon Kennedy
The Star Group
Tel: +1 604.910.3394
Email: devon@starproduce.com
www.starproduce.com