They have asked for their collaboration to cover the demand for this type of fruit this year. "So far, only a few customers have come to us, but they have ordered a large volume." If this trend continues, the Valencian company intends to start growing its own organic fruit in the coming years.
This year, the associated growers have a production totalling 5 to 10 million kilos. "We believe that the demand for organic will continue, especially since people are becoming more wary about chemicals; they give more importance to health issues when eating their food and avoid chemical substances." Organic citrus fruits are reaching markets like France, Sweden and the United Kingdom.