For the first time, Ready Pac Foods, home of the original Bistro Bowl® complete meal salad, will be represented at this year’s Brand Partnership Forum. This exclusive, invitation only, marketing event brings more than 150 top decision makers in retail, advertising and entertainment together to focus on the insights, trends and partnership marketing tactics that are driving the marketing community to new heights.
Dedicated to giving consumers the freedom to eat healthier for nearly 50 years, Ready Pac Foods has been at the forefront of innovation with the first pre-packaged salad blends on the U.S. market, the invention of the modified atmosphere packaging to extend shelf life and the triple wash process for all of its greens.
Representing the brand at the forum are Alan Hilowitz, Director, Corporate Communications, and Priscila Stanton, Director, Marketing, who will present on October 20th at 10:30 a.m. Central Time. They will discuss a variety of topics including:
- Ready Pac Foods history and acquisition by multinational vegetable company Bonduelle.
- Current position as the leader in fresh prepared meal solutions.
- Overview of the fresh prepared meal solutions industry and consumer research data.
- Current marketing strategies and consumer engagement programs.
When:
Friday, October 20, 2017
10:30 a.m. – 11:00 a.m. CT
Where:
Vista Ballroom
Hutton Hotel
1808 West End Ave
Nashville, Tennessee 37203
Contact:
Alan Hilowitz
Director, Corporate Communications
Tel: +1.626.678.2222