Ivonn Vazquez, JLM Produce - Krijgsman:

"Consumption and demand for Mexican limes could still grow"

Around fifteen years ago the lime was still a reasonable unknown citrus variety on the market in Northern Europe. The United Kingdom and France were the first countries to begin importing limes and the lime was positioned in the market as an exotic fruit. Nowadays the lime has found its place in the supermarket among the 'regular' citrus, and so is no longer really an exotic fruit. The consumer is getting to known the lime's various possibilities more and more. The lime is also becoming increasingly popular in cosmetic and pharmaceutical industries.

"At JLM Produce - Krijgsman we think that the consumption and demand for Mexican limes could still grow. Mexican limes are often more expensive than the Brazilian limes because they are often of better quality (colour) and so more desirable. But we try to position them in the market in a manner that means that the price difference isn't too great and the choice between Mexican or Brazilian is easier to make," says Ivonn Vazquez.

"Our supplier from the region Veracruz, an area with a large lime production of excellent quality, has over 60 years experience. The first arrivals were of good quality. JLM Produce - Krijgsman has weekly arrivals, although rain in Mexico has meant there there is less volume available this week."

For more information:
Ivonn Vazquez
JLM Produce Ltd.
Rivium 1e Straat 51-6
2909 LE, Capelle aan den IJssel
T: +31 10 288 71 71
F: +31 10 288 78 83

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