Once known for its underdevelopment and difficult terrain, Quang Truc, a remote border commune in Vietnam's Lam Dong province, has undergone a remarkable transformation thanks to macadamia farming. Previously struggling with poor infrastructure and a lack of main crops, the commune now boasts nearly 1,600 hectares of macadamia trees, earning it the title of Lam Dong's "macadamia capital", as published in a report by Nong nghiep moit truong.
Macadamia trees thrive in Quang Truc's climate, producing around 2 tons per hectare after five years, and more than 3 tons from the eighth year. With fresh nut prices ranging from 75 to 120 million VND per ton (about $2,950-$4,700), farmers now earn between 150 to 360 million VND per hectare annually ($5,900-$14,200). The trees are easier to maintain and more profitable long-term compared to traditional crops like cassava and corn.
Beyond cultivation, Quang Truc is developing a full value chain for macadamia, supported by cooperatives engaged in planting, processing, and marketing. Products have even achieved 4-star OCOP ratings and reached southern supermarket shelves. The commune supports farmers with seeds, techniques, and market links, while working to promote its brand and attract investment.
This shift has improved livelihoods for hundreds of households and set a foundation for a more sustainable agro-forestry economy in the region.
Source: Nong Nghiep Moit Truong
