Solynta, a true potato seed company from The Netherlands, and Pieterpik, one of Europe's leading seed suppliers to the home garden seed industry, have reached an agreement that will enable commercialization and distribution of Solynta's true potato seeds to garden outlets in the European Union.
By joining forces, the companies will work together to supply garden seeds intended for the consumer market throughout the EU. This will allow home gardeners to grow new hybrid potatoes from quality true potato seeds. With hybrid true potato seeds produced through Solynta's non-GMO breeding technology, home gardeners can grow the latest potato varieties from true potato seeds.
The agreement allows Pieterpik to market and distribute several varieties of Solynta's True Potato Seeds to the home garden market in the European Union. The seeds will be marketed under Pieterpik's brands as true potato seeds in pictorial seed sachets throughout the EU and as bulk seeds to other packaging companies. Pieterpik is a leading supplier of seeds to large outlets, such as garden centers, DIY-stores and supermarkets. Pieterpik will be presenting the true potato seeds during IPM, the horticulture trade show in Essen, Germany from January 28- 31.
"Potato seeds are the very latest addition to our assortment of seeds", said Bas Doorten, Managing Director of Pieterpik, "We see great potential in hybrid true potato seeds. It's a new, exciting way to grow delicious potatoes in your own garden, just like any other vegetable grown from seed. Therefore, true potato seeds fit perfectly in our current vegetable seed portfolio. Besides the fact that it is very fulfilling to be able to harvest your own table potatoes from your back yard, consumers can also enjoy their great ornamental value. Depending on the variety of potato seeds, they will have purple or white flowers that will perk up every back yard or balcony. We are excited to introduce these new products to our customers around Europe."
Xarain van Os, Business Development manager of Solynta, said, "At Solynta, we are rapidly expanding our commercial activities around the world. Our primary focus is on adding new, robust varieties to the professional market and open field application by potato growers. This collaboration allows us to introduce our innovation in the consumer market. Pieterpik has over 120 years of experience in this specific market. We feel it is a great opportunity for home growers to enjoy our hybrid potato innovation in their own garden. From now on, everyone can grow their own potatoes from true seeds and enjoy eating the fruits of their own efforts!"
True potato seeds are produced in Solynta's greenhouses in The Netherlands, where new, robust potato varieties are bred through natural (non-GMO) hybrid breeding technology.
More information:
Harm Jan Brink
Pieterpik
Tel: +31 513 52 99 00
[email protected]
Caroline Elias
Solynta
Tel: +31 638900374
[email protected]