SUNSET® serves up convenience with new pasta kits with fresh tomatoes
SUNSET announced the launch of its “You Make Me™” line of four pasta kits that will be sold in supermarkets nationwide. These convenient meal kits contain everything needed to cook a gourmet pasta dish at home: fresh tomatoes, portioned pasta, spice packets and infused olive oil. The recipes were developed by SUNSET Culinary Director and celebrity chef Roger Mooking.
“Many customers don’t always have time to prepare home-cooked meals from scratch using our fresh produce,” SUNSET CEO Paul Mastronardi stated. “Ready in minutes with fresh tomatoes included, our “You Make Me” pasta kits deliver “grab and go” convenience without sacrificing flavor or compromising on nutrition.”
These meal kits are available in four different flavors including: Classic Italian (“You Make Me Fresh”), Spicy Arrabbiata (“You Make Me Hot”), Creamy Parmesan (“You Make Me Blush”) and Cold Pasta Salad (“You Make Me Chill”). Each kit serves dinner for two or makes four sides, and can be cooked in 15 minutes or less.
The “You Make Me” line is the evolution of the Minzano pasta kit that SUNSET tested earlier this year in select supermarkets. “We launched the Minzano kit in March and it exceeded our expectations,” Mastronardi continued. “We then went straight to work on optimizing an assortment of recipes to provide consumers with a line of fresh and convenient meal choices that would meet their needs.”
For more information:
Tel: +1 519 326 1491
Mob: +1 519 990 6933
Publication date: 12/6/2017
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