China: Promotion of mangoes from Panzhihua held in Hong Kong

On the afternoon of November 13th, the people's government of the city Panzhihua (south Sichuan) organized the promotional event 'Sunny Flavor, River Fragrance Mangos' to introduce their local brand into Hong Kong. They promoted and demonstrated their new image of a 'sunny flower village and a healthy scenic spot' and built a bridge for exchange between Panzhihua and Hong Kong. This year, Panzhihua has already exported more than 5,000 tons to Hong Kong, which is an increase of 66.7% in comparison to last year. The city of Panzhihua plans to organize another promotional event in Macau on November 16th.

This year, the entire city of Panzhihua has already exported 17,000 tons of mangoes, which is 13.1% more than the same period last year. Forecasts show that the total amount of exports this year will exceed 20,000 tons, which is in turn 25% more than last year. In September this year, committee members and the city government from Panzhihua have, in succession, organized promotional events in Beijing, Chengdu and Shanghai. Their promo activities were a great success: their popularity has increased and the image of Panzhihua as a 'sunny flower village and a healthy scenic spot' was substantially enhanced.

 


Publication date: 11/17/2017


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