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Senior Marketing Executive Allan Falvey joins the Organic Alliance Advisory Board
Organic Alliance announces a new addition to its advisory board

Organic Alliance, Inc. announces today that Allan Falvey, an award winning senior Marketing Executive, has joined the Organic Alliance Advisory Board effective immediately. "We are delighted that Allan has joined our Advisory Board. Allan brings a wealth of proven successful marketing savvy and creativity to our efforts," said Chairman and CEO Tom Morrison. "I am very proud he has joined our effort."

Organic Alliance will continue to expand its advisory board with key individuals from complementary business areas in order to assist in achieving the company's growth plans. "We are proud of the advisory board we are putting together as we believe they offer valuable insight into the many areas that make up our company's growth plans," said Parker Booth, President. "In today's economy they are as important as ever."

Allan has spent 37 years in sales and marketing, working for some of the top companies in package goods: Procter & Gamble, Pepsi, Kraft/Nabisco, Warner Lambert/Pfizer and Hershey. He has significant experience in marketing to the consumer, the trade and the professional. His primary expertise is in sales, advertising and promotion and in-store merchandising. However his background also includes brand management, database development, new product development, strategic planning, web site development, ecommerce, alliance development and trade communication. He has won over 20 awards for creativity and program excellence. He has a BS in Marketing from Manhattan College. He is married to his wife Lynn and has 2 children.

The Company

Organic Alliance is an international trading company focused on worldwide sourcing, marketing and distribution of organic food products. Crops are grown, packed and shipped under Organic Alliance supervision with offerings that range from organic fruit and vegetables to organic grass-fed beef. Our new Certified Origin™ program combines in-person inspection and certification by Organic Alliance food technologists, with on-demand traceability, assuring buyers that Organic Alliance products meet or exceed all organic growing and production standards.

Publication date: 5/5/2009

 


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