23-02-2006: Moldova rebuilds fruit and vegetables sector

24-10-2005: Bananas in Bangladesh

Henry R. Winogrond is one of the principals of Novelle Consultants. Thirty-five years experience in floriculture, and numerous perishable and packaged agricultural products industries in the United States and abroad, including positions in management, finance, distribution, operations, marketing, consulting, and software applications. Fluent in Spanish.

Selected Accomplishments

Operations Management
Managed 5,000-employee banana plantation in Philippines, 1,500-employee pineapple plantation and cannery in Thailand, and distribution operation for one of largest fresh cut flower importers/shippers in the world.

Stratigic Marketing
Developed national and global marketing network for major fresh cut flower shipper; developed national sales/marketing program for branded produce seller; developed national industry marketing programs for cut flower trade association.

Technology/E-Commerce
Head of business development for firm developing web-based supply chain management software for perishable and consumer packaged goods industries. Sophisticated applications included tools for planning, forecasting, trading, settlement, and inventory management.

Startup Management
Founded 5,000-acre banana plantation in Nicaragua as division of international food company; founded and managed fresh cut flower distributor and importer, and innovative floral services provider.

Strategic/Operational Consulting
Provided strategic and operational consulting services to various agricultural operations in Europe, Latin America, Africa, Asia and U.S.