Durell Strouse joins California hydroponic herb grower

North Shore Living® announces that Durell Strouse has joined the southern California based hydroponic greenhouse grower of fresh living herbs and microgreens. Durell Strouse comes with experience within the grocery and consumer packaged goods industry, with sales and customer development roles at Kraft Foods, PepsiCo, Post Foods, BakeMark/CSM Bakery Solutions and B&G Foods. Durell joins the company amidst their peak holiday season where as much as 6 to 8 times the average weekly volume is shipped each week leading up to both Thanksgiving and Christmas.

Durell joins the team as Sales Manager. Durell comments, “I am excited to start a new challenge with North Shore Living and look forward to working with the team to further develop their already extensive customer base. I am fortunate to be joining such a respected company that prides itself on delivering the freshest living produce on the planet to many of the top retailers in the country. Fresher longer is a real thing here. We sell living herbs and microgreens with the roots still attached so they stay alive until you cut them!”

Suzette Overgaag, Co-Founder and VP said “Durell brings a unique perspective, valuable experience and senior level grocery industry knowledge that has already made her a key addition to the North Shore family. We view her announcement as a sign of our commitment to be a leader in our industry. Our new innovations and the increasing demand from our customers led us to look for an addition to our team who will fit in with our ethos of innovation and exceptional service, and it is very fortunate that we were able to find someone of her caliber to fulfill this role. I’m confident that Durell will play a key role in solidifying our base and expanding our presence nationally.”

For more information:
Chris Wada
North Shore Living
Tel: +1 (760) 397-3110 x410
Mobile: +1 (760) 399-6003
chris@northshore.farm
www.northshore.farm


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