Apples from New York® were given to the more than 50,000 runners who crossed the finish line at this year's TCS New York City Marathon on Sunday, Nov. 4, in Manhattan's Central Park.
2018 marks the 21st year New York Apple Association (NYAA) has sponsored the marathon, and this year it plans to display the Association's recently redesigned brand, "Apples from New York®" on promotional ads and television spots.
In addition to New York apples being included in runners' finisher recovery bags, NYAA provides apples for all the marathon-related events during the week leading up to the big race. These events include the Poland Spring Marathon Kickoff, Youth Invitational, Abbott Dash to the Finish 5K, and Marathon Eve Dinner for the marathon runners and marathon volunteers. NYAA provides more than 80,000 fresh New York-grown apples.
As part of being one of the official sponsors of the TCS New York City Marathon, NYAA receives guaranteed entries to the marathon, which it offers to New York apple growers and Rochester-area firefighters, law enforcement officials and other first responders in honor of "those who came running" during the 9/11 attack in New York City in 2001.
"The TCS New York City Marathon is the world's largest marathon, and New York state is the second-largest apple-producing state in the nation — the two are a natural match!" said NYAA President Cynthia Haskins. "It just makes sense two things that are as important to New York state as the marathon and the apple industry should pair up and would work together in this way."
And speaking of pairings — when all the nutritional and health benefits of apples are paired with the distinct flavor that's unique to apples grown in New York, "Voila! You have a healthy food choice that will keep anyone running!" Haskins said.
For more information:
www.applesfromny.com