Food waste is becoming a big issue for supermarkets and restaurants, but is surely is one that Flashfood is hoping to reduce. The Toronto company that is opening a Twin Cities office has signed deals for a pilot project with Minneapolis-based Target and other initiatives with Canada’s largest grocery chain, Loblaw.
Flashfood produced an App that highlights food close to the “best used by” or expiration dates at individual grocery stores. Users sign on, pay through the App and pick up the food at the store. The start-up makes money by taking a cut of each sale.
Because the food is deeply discounted, it can help lower-income households fill gaps between pay checks. For grocery stores it means an income stream for food that otherwise would be thrown out.