Sinclair is proud to announce the launch of its new corporate logo at the annual Produce Marketing Association Fresh Summit. Sinclair said its new logo is emblematic of its ongoing commitment to providing customers and the industry with innovative labeling solutions and programs. The Sinclair “S” has been updated with how the company describes as a fresh blue with accents of an environmentally friendly green. According to Sinclair, the logo better reflects the corporate brand today.
In addition to a new brand identity, Sinclair will also unveil a new website which displays the brand campaign message: “The Little Label with the Biggest Impact.”
“Our new logo, brand and website better communicates what Sinclair represents and stands for today,” says Sinclair President & CEO, Colin P. Woodward. “We’ve kept visual elements of our previous logos which reflect our long-standing heritage and we’ve emphasized our forward-thinking mindset and objective to achieve strong growth, drive innovation and focus on sustainability.”
For more information:
Maria Montalvo
Sinclair
Tel: +1 (559) 233-4500
mariam@sinclair-intl.com
www.sinclair-intl.com