The Spanish melon season is almost over and soon the first Brazilian melons will arrive.
Since they are the last melons of the season, they have a shorter shelf life, just like the extra early melons. This increases the loss of fruit in storage facilities, with the consequent intensification of warehouse and packing plant sorting activities. This is also the case for Frutas Amador, a firm based in Real de Gandía, in Valencia.
"It has been a season with ups and downs, but in general, we are satisfied. Melon prices have been particularly good since September, because the supply has dropped considerably, following a surplus in August," explains Cándido Amador, director of Frutas Amador.
Cándido Amador (left), with one of his customers, the Dutch importer Willem Dijk.
According to the marketer, Piel de Sapo melons are a traditional product with high consumption in Spain. Still, in recent years, watermelons appear to be slowly gaining market share over other melons. "We increasingly see more demand for watermelons," says Cándido Amador.
By the end of the season, the company expects to have sold around 6 million kilos of melons.