Sign up for our daily Newsletter and stay up to date with all the latest news!

Subscribe I am already a subscriber

You are using software which is blocking our advertisements (adblocker).

As we provide the news for free, we are relying on revenues from our banners. So please disable your adblocker and reload the page to continue using this site.
Thanks!

Click here for a guide on disabling your adblocker.

Sign up for our daily Newsletter and stay up to date with all the latest news!

Subscribe I am already a subscriber

Mela Val Venosta renews its co-branding with Disney

A few days from the start of harvesting, Mela Val Venosta is back with its Disney-Val Venosta packaging.

A co-marketing operation that combines Mela Val Venosta and Disney - the former is a producer of natural and genuine fruit, while the latter works in family cinema entertainment. Flavor, genuineness and fun in a single packet!

Disney-Val Venosta flow packs are filled with 4 small Gala apples perfect for children and 2 collectable stickers. Frozen and Cars3 characters are well-loved by children and can be collected on the poster distributed in stores and downloadable at: http://www.vip.coop/it/disney/disney/40-0.html.

The quality and freshness of Gala Val Venosta combined with the magic of Disney in a packet that features many benefits: apples are healthy fruits and are the perfect snack for children.

"I'm very proud of this collaboration. Our main objective is to meet all consumer expectations providing an alternative to packaged snacks. In addition, the new packaging brings color and joy to fresh produce sections in stores," explains Benjamin Laimer (in the photo), marketing manager for Mela Val Venosta."

"VI.P is a partner capable of supplying innovative products that make the chain an ideal places to do the shopping as consumers know they can find new attractive products there." 

Publication date: