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Fresh Summit adds Leslie Odom Jr., Experience Extensions to agenda

The Fresh Summit agenda is adding award-winning actor and musician Leslie Odom, Jr.’s big voice on a big topic and new Experience Extensions to the schedule Oct. 18-20 in Orlando, Florida, USA.

The performer is the fourth “Forum for the Future” speaker to be announced by Produce Marketing Association (PMA), each forum featuring a voice on a topic of industry interest. Odom is perhaps best known for his role as Aaron Burr in the Broadway musical “Hamilton.” In a Forum for the Future titled “Thinking Past Tomorrow Through Business Transformation,” Odom and MorningNewsBeat’s Kevin Coupe will explore business lessons that can be learned from theater, popular culture – and “Hamilton” – about diversity, the importance of storytelling, and the enduring power of a creative spirit.

Odom made his Broadway debut in “Rent” and starred in the stage adaption of “Leap of Faith”, and on the big screen alongside Johnny Depp in “Murder on the Orient Express.”

Odom is the fourth and final Forum for the Future speaker to be named, joining PMA CEO Cathy Burns’ annual State of the Industry address and Wired magazine editor-in-chief Greg Williams on Thursday, Oct. 18. U.S. football quarterback Peyton Manning will speak on Friday morning, Oct. 19.

Experience Extensions add to the conversation
In between Thursday’s Forums of the Future, Fresh Summit attendees can join in new Experience Extensions:

* Produce Safety: Mission Control: Attendees can ask questions of and join the food safety conversation with PMA’s Bob Whitaker, Ph.D., and Trevor Suslow, Ph.D.

* Transportation in Floral: Discuss Changes for Efficiencies: Attendees will join a panel of experts from the air, sea and trucking industries, to break down what’s really going on in transportation and to contribute industry’s voices to uncover potential solutions.

* Seismic Shifts in Global Trade- Where is it Headed?: Attendees have the opportunity to lend their questions and voices to a discussion about the trade environment with PMA staff and trade experts.

* Transportation in Produce: Who’s in the Driver Seat?: Attendees can uncover potential solutions to today’s produce transport issues by joining a conversation with PMA’s Ed Treacy, American Trucking Association’s Jon Samson and CH Robinson’s David Molloter.

* STAY: Why Would Anybody Stay with You?: Attendees get a view into what really matters in keeping your best talent and how you can find the right competitive edge.

* Blockchain Village: Blockchain is no longer a technology of tomorrow; it’s a solution for the now. Several PMA members from across the supply chain will be on hand to demonstrate how they are applying blockchain in their business now.

For more information:
Cassidy Taylor
Produce Marketing Association
Tel: +1 (302) 781-5852
ctaylor@pma.com
www.pma.com

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