"The mango market is becoming increasingly demanding"

The key to growth in exports is the continuous monitoring of the demand. The markets are becoming increasingly demanding and the fruit's quality is one of the main factors determining the purchase decision. Also, it has become trendy to ripen mangoes for their marketing as ready-to-eat. Given that mangoes are a climacteric fruit, i.e. they go through two ripening processes, one in the tree and another one on the post-harvest, the export process for mangoes intended for ready-to-eat marketing should be more demanding.

"If we harvest the fruit with low Brix and internal colour below 1.5, our customers will fail, because the mangoes are not going to ripen as they should, so the proper handling of these aspects is very important when offering our products to these markets. We, as exporters of Peruvian mangoes, are responsible not only for our brand, but also for the reputation of the country's production. When a consumer buys a Peruvian mango, he or she does not look at the brand, but at the origin," stresses the representative of Frutas Piuranas.