Besides producing standard fruit preparations for yoghurts and ice creams, Elafruits SPA also makes fruit purées and bases for the beverage industry. Algeria is a strategically important market for Agrana and has the highest per capita consumption of fruit preparations for yoghurts in the region.
“This acquisition is another move to consolidate our leading global position in fruit preparations. The existing product portfolio and the option of expanding our production capacity close to major customers will accelerate Agrana’s growth in North Africa,” explains Agrana CEO Johann Marihart.
Fruit preparations at Agrana
Fruit preparations contain top quality fruit which is either puréed or diced in order for these to be used in dairy products or in the ice cream and bakery products industries. These products are individually designed and produced by Agrana on the basis of close development-related collaborations with customers. In addition to the food processing industry, Agrana also supplies its fruit preparations to fast-food companies and food service providers.