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"Production volume increased"

China: Yongxing lychees enter peak retail season

"Yongxing Town in Haikou has always enjoyed the title 'lychee hometown'. Yongxing relies on a unique, volcanic natural environment for lychee production. The town has more than ten thousand prime lychee trees from different lychee varieties. The Yongxing lychee is large, while the seed is small. The flavor is excellent and the color is beautiful. All these characteristics are the result of minerals that the lychee trees draw from the volcanic soil. The most popular varieties include Large Lilac, Imperial Concubine Joy, Seedless Lychee, and Jade Pond Honey Lychee." This is according to Wang Zhiqiang of the Yongxing E-commerce Charity Center (Yongxing Lychee, Wampee Distribution Center).


Fruit farmers select lychees


Haikou "volcanic lychee"


Large volume of recently harvested fresh lychees

"All the major lychee production areas in China have enjoyed a bumper harvest this year as a result of excellent weather conditions. Yongxing is no exception. The lychee production volume in Yongxing increased by 400%-500% in comparison with previous years, which directly lowered the market value of Yongxing lychees."


Fruit farmers select lychees


Fruit farmers select lychees


Yongxing lychees

"Our Yongxing lychees are sold in wholesale markets, fruit stores, and supermarkets in first and second tier cities throughout China through traditional marketing channels as well as e-commerce platforms. We package Yongxing lychees according to the requirements of each marketing channel, but all packaging reads 'volcanic lychees'."

Wang Zhiqiang
Company name: Yongxing E-commerce Charity Center (Yongxing Lychee, Wampee Distribution Center)
Company telephone: +86 139 7618 6757 
Company e-mail: bfw@126.com
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