You know that technology can help your company work smarter, not harder. So how do you get smart about technology, and make the connections you need to harness technology for your company’s future? Produce Marketing Association’s (PMA) invites you to find out at its Tech Knowledge Symposium on May 2-3 in Monterey, Calif., USA. Stanford’s Mike Steep and technology futurist Patrick Schwerdtfeger are scheduled to appear, along with industry experts.
This year’s Tech Knowledge is designed specifically for produce and floral growers, packers, shippers and processors, and the technology solution providers who can meet their needs. It will deliver real-world information and tools that companies can use to create their own roadmaps to guide how they leverage technology. The event will also connect attendees with industry leaders and tech suppliers who can help them.
“The key to making the most of technology is to make technology decisions at the right time and for the right reasons for your business,” said Bob Whitaker, Ph.D., PMA chief science & technology officer. “Tech Knowledge is designed to give attendees the tools and information to do that, from sources they can trust.”
Technology author Schwerdtfeger will help attendees leverage technology trends, while Stanford’s Steep will discuss how to get ahead of disruptive technology now. Industry leaders Steve Church of Church Brothers, Alec Leach of Taylor Farms and Vic Smith of JV Smith Companies will share how the industry has adapted and adopted technology through time. Several Lightning Learning Lab sessions will spotlight technology solutions.
“Tech Knowledge is a great event to help you think beyond the day-to-day of your business, and focus on what can be,” said 2017 Tech Knowledge attendee Mike McGee, vice president of finance for L&M Companies.
The agenda will also include think tank sessions, fostering peer-to-peer learning, allowing attendees to address critical business pain points, as well as challenges and opportunities for growth. Also on the agenda, PMA will announce the 2018 winner of its annual technology-themed leadership award, the Science & Technology Circle of Excellence Award.
More than 20 grower-packer-shipper-processor businesses including AeroFarms, Andrew & Williamson, Del Monte Fresh, Ocean Mist and Wonderful Citrus, are already registered to attend.
For more information and to register, visit www.pma.com/events/tech-knowledge.
For more information:
Cassidy Taylor
Produce Marketing Association
+1 (302) 781-5852