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Labelling of fruits and vegetables
Terms like "Finest" or "Premium" can be misleadingThe labelling of fruits and vegetables is subject to strict regulations. Consumers must be able to rely on the distinction with the respective classes and the associated quality criteria. At the request of Spain, the EU Commission has stated that claims with terms such as "Finest" or "Premium" directly related to the indication of the class can be misleading.
Information such as "Finest" or "Premium" in relation to Class I seems to imply the highest possible quality. However, according to corresponding EU regulation (DVO (EU) No. 543/2011) this would be indicated by the term “Extra”.
However, these terms may be used elsewhere on the packaging, outside the information label. The class information must always be displayed in a non-misleading manner, says the Federal Agency for Agriculture and Food.
Publication date: 2/23/2018
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