Action plan to double value of Scottish fruit, vegetable and potato sector

The value of the Scottish fruit and vegetable sector has grown significantly over the last 10 years, with fruit production increasing 86% to £ 114 million and vegetables up 50% to £ 122 million.

In order to continue this trend and ultimately double the value of the sector by 2030, the Fruit, Vegetable and Potatoes Industry Leadership Group (ILG), has been gathering data in order to formulate an industry-driven action plan for the sector.

Now the ILG is calling for input to contribute to the first action plan for the Scottish fruit, vegetable and potato sector. They want to focus on four key themes, in the following areas;
  • Market development
  • Innovation
  • Supply chain
  • People and skills reported the Rural Economy Secretary Fergus Ewing as saying: “I’m delighted that the industry leadership group has already met on a number of occasions to identify actions needed to overcome any barriers to growth, develop new market opportunities, and address issues facing the sector, not least the implications of Brexit and access to labour. This is a great opportunity for anyone who is actively involved in the Scottish fruit, vegetable and potato sector to take part in the survey and provide valuable insights to the group and help with our ambitious plans to further grow the sector.”

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