Growth in demand
In order to ensure the supply of top quality, fresh fruit vegetables to their customers year-round, this Dutch fruit vegetable growers cooperative wants to expand. "The total acreage will grow from the current 520 hectares to 800 hectares in 2020. The year-round availability of the product will also increase through the expansion of lit acreage and international cooperation."
On 5 January, Director Jan Opschoor presented DOOR's plans.
The DOOR brands are fully committed to ensuring their cultivation methods become increasingly sustainable. "The use of sustainable energy sources, such as geothermal energy and residual heat, will increase rapidly in the coming years. Further steps are also being taken to use only organic pesticides and use of water more efficiently. New ways of repurposing all waste and by-products are being sought."
Stronger market position
DOOR is also focusing on strengthening its brands' market positions. "The sales and marketing teams have all the necessary disciplines in place. This will help customers increase sales on the shop floor and increase the chain's efficiency."
Coöperatie DOOR U.A.
2676 LS Maasdijk
+31 (0)174 286 237