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China: Qifeng Kiwifruit makes inroads into Middle Eastern markets

The 2017 Middle Eastern Fruit and Vegetable Expo opened with great ceremony in Dubai on December 5th. The Qifeng Fruit Company attended this occasion to represent Shaanxi businesses. At the expo, they booked good results. They signed intentions of marketing cooperation with three large fruit companies from Dubai, Egypt, and Saudi Arabia. This was their first approach to the Middle Eastern market.

The International Fruit and Vegetable Expo in Dubai is reportedly the largest fruit and vegetable expo in the Middle East. Earlier, in 2015, the Qifeng Fruit Company exported one container of kiwi fruit to distant Dubai, which was a harbinger of Chinese kiwi fruit exports to the Middle Eastern market. Since then the amount of kiwi fruit exported by the Qifeng Fruit Company to the market in Dubai has increased annually.

Source: Shaanxi Qifeng Fruit Company
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