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China: Beidian has reached an agreement with pomelo producers

Recently, Beidian has reached an agreement for strategic cooperation with the largest production area of pomelo's: Pinghe county, in Fujian. In the near future, Guanxi pomelo's from Pinghe, Fujian, will become the foundation of Beidian's organic fruit and vegetable production.

According to a spokesperson, the medium sized Guanxi pomelo is Beidian's first choice. "The taste of the medium-sized pomelo is better, and in general, two pieces of medium-sized pomelo are the optimum amount of fruit eaten in a household. So, not only the quality, but also size is an important factor in Beidian's selection of pomelo supply."

People travel all over the world looking for fresh produce. This strategy for 'tracing the source' was initiated by Beidian. Their representatives carry out interviews all across the globe to find the optimum production areas of fresh produce, uncover the best products of the season, and find the best taste for the customers of Beidian. Previously, a small delegation had already carried out interviews in the production area and assembly line of Gannan Navel oranges. Afterwards, their search for fresh produce continued, and customers of Beidian will be able to buy even more international fresh produce of superior quality.

Source: iKanchai

Publication date: 12/4/2017


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