"The price level is at a slightly lower level than last year and the quality is reasonable to good. I don't see the market getting worse anytime soon. The season will end on time, I expect to be done with the large volumes from Brazil around mid December," says Manfred. "The Peruvian supply is delayed, but we've never thought that highly of the first mangoes from Peru. They don't get interesting until mid January."
Sweetfruits is constantly working to promote its concept with the tree ripened Palmer variety. "We see that the Kent is still the most popular mango in the north, but we see the Palmer gaining popularity in the chains we work with. It takes time, but we expect the combination of tree ripened and well priced to make the difference in the end!"