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Chilean cherries bought in bulk by Meiri Youxian to supply the Chinese market
Against the backdrop of rising consumerism in recent years, more and more fresh fruits from all over the world are appearing on Chinese shopping lists. Customers are particularly fond of the large cherries with a sweet and crisp taste, and exquisite flesh. Their consumption increases yearly. Last year, it was reported that monthly sales in the Meiri Youxian webshop reached over 500kg.
Following the trade agreement between China and Chile, online merchants caused a price increase in the Chilean cherry production areas. According to a spokesperson of Meiri Youxian, their platform has already bought all the high quality cherries from Chilean production areas to supply the Chinese market. This area is one of Chile's oldest cherry producing areas. It is located in a warm, Mediterranean-like climate. The cherries exported from this area are large, the flesh is rich in taste, and the fruit is sweet and juicy.
Actually, buying up all the high quality Chilean cherries is part of a strategy that Meiri Youxian presented earlier. In the first half of this year Meiri Youxian started a plan to nourish the products they buy. Teams of specialized buyers from this industry travel around the world to places where fine quality foods are gathered. They buy the finest selection of food products from the production areas. In this way they supply Chinese consumers with the freshest and finest products. This year, while the first shipment of top quality Chilean cherries was still in the advanced sales period, Meiri Youxian had already sold over 90.000 orders. Now that the current stock has already arrived in storage, large scale sales have begun.
Source: China News
Publication date: 11/29/2017
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