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Florida renews call for fresh produce industry protection in NAFTA

As the second round of NAFTA negotiations drew to a close in Mexico City, the Florida Fruit & Vegetable Association (FFVA) renewed its call for new trade rules to protect Florida’s producers of fresh fruits and vegetables. 

In total, Florida provides an annual economic impact of $12.2 billion. The state’s producers can successfully compete in a fair global marketplace. But according to FFVA the current unfair trade environment fostered by NAFTA has severely hurt Florida’s specialty crop producers. Family farms that have operated for generations are desperate to see relief from cheap Mexican fruit and vegetable imports into the United States. 

Producers of perishable and seasonal agricultural products in Florida and the Southeast are seeking trade remedies that would protect them from injury from unfair practices such as dumping and subsidies during their production seasons. 

Late last week, Florida’s congressional delegation again voiced its support for such measures in a letter to U.S. Trade Representative Robert Lighthizer. They asked for more protections for Florida growers and called Mexico’s unfair trade practices “unsustainable for Florida’s fresh fruit and vegetable sector.”

“The new rules … contemplated in the NAFTA negotiating objectives will ensure that these producers, who can only sell during certain periods of the year and are especially vulnerable to trade surges, have recourse to viable trade remedies when faced with unfair trade practices,” the letter signed by Reps. Neal Dunn, Ted Yoho, Al Lawson and Darren Soto, members of the House Agriculture Committee, along with 16 other members of Congress. 

Sens. Bill Nelson and Marco Rubio also weighed in in their own letter. “It is critically important that NAFTA provide a fair and equitable market for U.S. Fruit and vegetable growers,” they wrote. “To this end, we are hopeful the Administration will use all means available to prevent Mexico from targeting regional growers in an effort to monopolize the U.S. market during certain seasons.”

“This is not a new idea,” said FFVA President Mike Stuart. “Congress, this administration and previous administrations have recognized the unique problems of this industry. Negotiating objectives in the last several trade promotion authority statutes over the past 15 years have addressed this issue.” 

Arguments warning of dire consequences for consumers are alarmist, Stuart said. “To the contrary, consumers benefit when they have a choice of sources for fresh produce. Unfair trade practices don’t deserve a defense. That does nothing to support the cause of free trade. “

As NAFTA is renegotiated, the Florida Fruit & Vegetable Association will continue to underscore the critical need for relief and will work with elected leaders and the administration to support the goal of a separate domestic industry provision. 

For more information:
Lisa F. Lochridge
Florida Fruit & Vegetable Association (FFVA)
Tel: +1 321 214 5206
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