Village Farms celebrated local last week by participating in BC Greenhouse Veggie Days as a member of the BC Greenhouse Growers’ Association. BC Greenhouse Veggie Days was created to promote buying local, fresh, nutritious veggies provided by the greenhouse sector.
The event ran from Friday, May 26 – Saturday, June 3. During that time shoppers got a chance to see products stickered with the BC Greenhouse Veggie Days logo and point of sale materials highlighting local produce at 140 participating Real Canadian Superstore, Overwaitea and independent store locations throughout British Columbia, Canada.
The event culminated with instore visits by greenhouse farmers for most of the day on June 3 at the participating retailers. Village Farms also sampled exclusive varieties of tomatoes and provided giveaways for participants of the event. “We were excited to participate in BC Veggie Days again this year. It is a wonderful program that provides greater awareness of the greenhouse sector and gives consumers the chance to talk to our farmers about Village Farms sustainable growing methods,” said Helen L. Aquino, Director of Brand Marketing & Communication for Village Farms.”
Contact:
Helen L. Aquino
Village Farms
Tel: 407-936-1190 x312