The digital campaign runs on different sites of the richest portals in Germany. There are also areas that are concerned with family, sports, children and living.
JOM Jäschke Operational Media is responsible for the campaign's media and banner creation.
Dole Europe expressly supports this digital approach. "We have been practicing the topic of brand building via digital channels successfully for many years. In the current campaign, JOM is a competent partner in the field of media planning on portals with a wealth of portfolios," says Sonja Schulze, marketing manager at Dole Europe GmbH.