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Fruit Logistica, Berlin

"Peru present new "Superfoods from Peru" brand"

The 25th edition of Fruit Logistica will take place in Berlin from February 8th to 10th. Peru will be exhibiting in Hall 25 in a 500-squaremeter space at Stand B-13 with a focus on the variety of fruits and vegetables found in the country.

The delegation is headed up by Eduardo Ferreyros Küppers, Minister of Foreign Commerce and Tourism, and is made up of deputies from the Peruvian Ministry of Agriculture, Peruvian agricultural organizations and export associations as well as the German Peruvian Chamber of Commerce and the Peruvian Economic and Trade Office in Germany. A total of 310 entrepreneurs and producers from the Andean nation’s different regions will present their products at the fair, including popular fruit and vegetable varieties like asparagus, avocados, mangoes, blueberries, grapes, bananas, passion fruit, tangerines, pomegranates, sugar snaps and ginger.

The central theme of the exhibition is the presentation of the new brand “Superfoods from Peru”, which aims to showcase the healthy added-value and positive effects of Peruvian food products.

A number of activities are planned as part of the new brand presentation and in conjunction with the fair including a press dinner with presentations from their new line, a press conference and a smoothie workshop.

Isabell Böck
Fame creative lab
Hanauer Landstr. 146,
60314 Frankfurt
Tel: +49 69 24756182
peru@fame-creativelab.com
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