Game changers in Fresh Produce

Information (technology) is changing the game in Fresh Produce. Speakers at the 3rd EU Fresh Info Forum will show how this influences not only Food Security Standards, but is also an Uber for Pallets and Smart Return Logistics.

Impact of Information (Technology)
The world is rapidly changing. In each industry we see disruption, the same is true in horticulture. Many technological changes are no longer linear, but exponential. Baby boomers turn into millennials, shops turn into pick up points and shopping baskets into meal boxes. Online retailing is growing rapidly and chains are becoming more transparent. Through social media, consumers can pro-actively affect a product or service and that affects the success.

With an increasing world population it will be a big challenge to provide sufficient, safe, healthy, affordable and sustainable produced food. Food security and food safety are important factors. Keynote speaker Steven Martina, CEO The Greenery, will discuss this challenge in “Impact of Information(Technology) on supply chain & customers in Fresh Produce”.

Standards in Retail: the Iper-case
Emanuela Casalini is a Barcode Specialist at GS1 Italy. She will be presenting Barcoding; a next level example by Iper. Iper, one of the major players in the Italian retailing sector, started to use GTIN and GS1 DataBar symbology to identify and to scan variable weight products sold at POS.

During this session you will find out what are the reasons for this adoption; the activities that the retailer had to organize to implement this project and the benefits of using GS1 Standards for variable weight products in the fresh food sector.

Uber for pallets
Every day “last minute” pallets are shipped around in almost empty trucks. By collecting this space in an online marketplace for shippers and carriers, companies can benefit from under utilized cargo space in trucks, in the same way people use the Uber taxi’s. Avisai Trabelsi will elaborate on this idea in the 'Uber-concept: a possibility for pallets?' His platform monitors available trucks with empty space from multiple sources, analyses it in real-time and produces an “empty space” database for businesses to utilise.

Smart Return Logistics
Our produce is coming from around the globe and is also shipped around the globe. Markets and production are international, without borders. Logistics is therefore essential. In the afternoon breakout sessions, you will find out how Smart Return Logistics is developing. Robert Reiche, international ICT Project Manager at Euro Pool Systems, will be presenting about the Smart Return Logistics project.

These presentations will take place during the 3rd EU Fresh Info Forum on 30 November in Rotterdam, the Netherlands. The full program is now available online. Register now online at freshticketshop.eventlerapp.com. Order your tickets now: Early Bird registration ends 1 Nov 2016!

For more information:
3rd EU FRESH INFO Forum & Roundtables
29 & 30 November 2016
SS Rotterdam
Rotterdam, The Netherlands
www.eufreshforum.com