This October 14-16, Organics Unlimited will share multiple company and product updates, including new packaging and an updated look and messaging, at the Produce Marketing Association's (PMA) Fresh Summit.
Located in booth No. 420 on the convention floor, the organic fruit company will highlight both its Organics Unlimited and GROW brands. Since last attending the convention in 2014, San Diego-based Organics Unlimited has celebrated the milestone of 10 years of giving back through its social responsibility program GROW, as well as rolling out new branding and packaging for both lines of organic produce.
“In addition to showcasing our new packaging and banana stickers, we have a new booth that features both the Organics Unlimited and the GROW brands,” said Mayra Velazquez de Leon, president of Organics Unlimited, who will be on-hand to meet attendees and share company information. “Stop by to learn more about our organic bananas, pick up a sales or media kit, a product sample or a small treat.”
The new tradeshow booth showcases the new look and messaging of Organics Unlimited and GROW, allowing visitors to experience the brand first-hand and learn more about the company’s commitment to organic growing, sustainable farming practices and social responsibility.
“While we pride ourselves on social responsibility and sustainability, we find that oftentimes our customers aren’t sure what that means, says Velazquez de Leon. “We want to share exactly how Organics Unlimited and GROW are socially responsible and how we define sustainability. At PMA, expect to hear first-hand accounts of how our company is making a difference in the lives of others.”
Retailers and distributors of Organics Unlimited products are already receiving their orders in the new packaging that features the new, socially-responsible messaging. The new Organics Unlimited boxes, designed to be used in retailers’ banana displays, read “The most responsible banana you’ll ever meet,” and the GROW boxes read “How Many Ways can a banana support a Community – A Whole Bunch.”
“Trade shows are an effective way to connect with our current and potential customers,” said Velazquez de Leon. “The average trade show attendee visits about 26 exhibitors, which means there are a lot of opportunities for Organics Unlimited to reach new, prospective markets. Because of the caliber of the trade show, PMA Fresh Summit is one of our greatest growth opportunities of the year.”
Contact:
Hannah Martine
Tel: 619.906.5540 ext. 307