Israeli exporter adds new vegetables to its export line

The principle operation of the Israeli exporter is international marketing of fresh cut herbs and Salicornia year round. This year, Viva Agriculture is adding new products such as beans, peas, red and green chili and passion fruit.

Viva is re branding itself with a new lovely carton, which will be used by all our suppliers (Israeli as well as farms abroad).

Viva has recently passed the "Agents and Brokers BRC", pioneering in Israel with such an accreditation.

Our Procurement Manager Ori Raviv elaborates on our 2017 preparations:"We are expanding our supply source, either by receiving additional produce from all regions in Israel, or by strengthening our ties with our farms abroad. All in order to close gaps and provide a year round supply."

Noam Sirota, Quality Assurance Manager adds: "Year 2017 is going to be a turning point. We are adding and developing new standards of quality. Our main goal is optimal quality correlation between client requirements and our suppliers.

Gila Ben Zano, Marketing Manager in charge of UK, Czech, Danish and Dutch markets, stresses the importance of service awareness. Viva puts great emphasis on strong communication, continuous updates and swift responses provided to our clients. And this year we strive for improvement in this field as well.

For more information:
Raya Ventura
Viva Agriculture
rayaventura@vivafarmers.com