Holland is the featured nation at this year's London Produce Show and Conference and the seminar session on stage 1 begins with a series of speakers who will highlight some of the innovation that drives the Dutch produce industry. Every concept and practice they will talk about has one objective in mind - to increase the global consumer's daily intake of fresh produce.
Holland- Learn From the World Leaders
The LPS16 Holland Fresh seminar programme kicks off at 10.00 on June 9, 2016, on the Great Room Balcony of Grosvenor House on London's Park Lane.
Come along and engage in an educational seminar programme that highlights the people and organisations that make Holland world leaders.
Fresh from Holland: Innovative Concepts Seminar Programme:
10.00 - 12.00 - Fresh From Holland: Innovative Concepts
It is commonly understood that we should eat plenty of fruit and vegetables to stay healthy, and research shows that by increasing our fresh produce consumption we reduce the risk of disease. Most people, however, do not eat enough fruits and vegetables at all. A series of speakers from this year's featured nation Holland talk about innovation in the Dutch produce industry, from seed to logistics, and how they are presenting the product to the consumer in new and original ways to increase daily fresh produce consumption
10.00 - Welcome to Dutch Innovative Concepts
Henk de Jong, Agricultural Counsellor, Dutch Embassy, London
10.05 - Turning a Challenge into an Opportunity
Herman Peppelenbos, Programme Manager of Customised Food at the Food and Biobased Research Institute, part of Wageningen University and Research Centre.
Herman shares his insights on novel ways to encourage the consumer to increase their vegetable intake and affordable pioneering techniques to measure their nutritional values
10.45 - Mini-Vegetables Under the Microscope
Yvonne Vanlier, Marketing and Communications Manager of Greenco
Yvonne discusses their healthy snack options for people on the go, during sports, at school, and at work, and how they can help people to meet the recommended daily 5-a-day fresh produce target
11.10 - lovemysalad.com
Maarten van der Leeden, Rijk Zwaan's Account Manager for Retail & Trade in Holland
Maarten showcases lovemysalad.com - the movement coordinated by employees of Rijk Zwaan to positively change the image of vegetables through the mutual love of salad
11.35 - Chef's Inspiration
Remco de Boer, Director of Sous Fresh
Remco gives an overview of Sous Fresh's collaboration with Valstar to deliver The Chefs Inspiration Box, a monthly consignment filled with exciting and inspiring types of fruit and vegetables complete with all the necessary product information and recipes, designed especially for professional chefs to encourage them to include fresh produce on their menus
If you haven't signed up for the LPS16, there is still time. Registrations are made online and the show is free for buyers of fresh produce and flowers to attend. For more information, email joinus@londonproduceshow.co.uk