Growth
Now that the volumes for stores in Czech Republic, Poland, Croatia, Romania and Bulgaria are to be concentrated in the negotiations EMD carries out, this raises the sales opportunities for partners in the industry, says Hirnschalm who in convinces that the 'cooperative partnership' via EMD enable Kaufland to realise a larger and more customer focussed growth in existing Eastern European markets.
Asda
EMD, seated in the Swiss Pfäffikon, was able to tie Walmart subsidiary Asda to itself earlier this year. Including Kaufland, the purchasing and market alliance has a Pan-European turnover of 178 billion Euro in 19 countries.