Located in Irvine, an urban area in Southern California, Urban Produce focuses on bringing organic fresh produce back to urban cities for consumers to enjoy locally grown products. The company’s produce is grown in a controlled environment warehouse where product rotates on carriers to provide water supply as well as equal light and air distribution. “We have 5,800 ft² of warehouse, but because our products are vertically grown, this translates into 16 acres of growing space,” says Danielle Horton with Urban Produce. “Our carriers are up 25 feet in the air,” she added.
At the moment, the company grows microgreens, specialty herbs, wheatgrass and leafy greens. All products are organically certified since the company received its certification in January this year. “We have an R&D lab where we are testing new produce varieties and hopefully can introduce organic green beans and strawberries to our customers soon,” mentioned Horton.
Local distribution
Urban Produce’s products are distributed to Albertson’s and Fresh & Easy retail chains in California, Arizona and Nevada. In addition, the company delivers at local Southern California restaurants. “Our objective is to cut-down on transportation,” said Horton. “On average, food travels 1,400 miles before ending up on the shelves which greatly reduces the quality. Typically, we are able to deliver within one or two days after harvest.” To provide a larger urban population with locally grown produce, Urban Produce hopes to build five more locations throughout the US within the next two to five years. “We are identifying locations at the moment,” shared Horton.
Click below for a virtual tour of Urban Produce.
For more information:
Danielle Horton
Urban Produce
Tel: (+1) 949-600-9888